Gulnazar appears on site as "Pioneer Experience Officer"! M-HERO X700 achieves full marks in all seven aspects, giving family users peace of mind
On September 28, the M-HERO X700 Technology Launch and Presale Event, themed "New Life of Intelligent Off-Roading," was held in Hangzhou. As the first blockbuster model under the 2.0 strategic cooperation between M-HERO and Huawei Qiankun, the M-HERO X700 combines a hardcore off-road gene with Huawei Qiankun's full-stack intelligence. With fully equipped strength that is "more off-road than a family car and smarter than an off-roader," it delivers a report card of full marks in seven aspects, giving a definitive answer for family boxy SUVs.
One ruler to help families choose the right "dream boxy SUV"
Commuting in the city on weekdays and heading into the mountains and countryside on weekends is becoming the norm for more and more families. But when actually choosing a car, people often have to sacrifice one thing for another: some look tough but are just "for show" when it comes to off-roading, while others have a strong foundation but are uncomfortable to sit in. What users want is one car that covers every life scenario.
Based on tens of thousands of surveys and interviews with nearly 2,000 car owners, M-HERO summarized "how to choose the dream boxy SUV" into a public "six checks" standard: first, check whether it is fun to drive; second, check whether it is comfortable; third, check whether it is intelligent; fourth, check whether it is fun to use; fifth, check whether it can hold up; sixth, check whether it is truly off-road capable. "Pioneer Experience Officer" Nazha transformed into an "acceptance inspector" and verified each item one by one, and on site added a seventh check - check whether the looks are beautiful. The M-HERO X700 passed all seven checkpoints with full marks, and she also announced on site that she had placed an order to become M-HERO X700 owner No. 001. With truly easy driving, true comfort, true intelligence, true fun, true safety, true off-road capability, and true good looks, the M-HERO X700 anchors the benchmark of strength for 300,000-yuan-class boxy SUVs.
One car that fulfills the whole family's "wants" all at once
First, check "whether it is fun to drive." The "Rock Chassis 2.0 Super Chassis" is the industry's first to integrate MRC magnetorheological dampers, intelligent dual-chamber air suspension, and Magic Carpet preview into one. The MRC magnetorheological damper responds in about 0.001 seconds. Before the wheel even presses into a pothole, the firmness has already been adjusted. It does not bump when quickly crossing obstacles, does not sway when changing lanes at high speed, and does not throw the vehicle over continuous undulations. Cabin impact is reduced by more than 40%, and body roll is reduced by more than 30%, earning it the "2026 China Top Ten Chassis" award. The 68.1 kWh CATL off-road-specific battery delivers a CLTC pure electric range of 360 kilometers, first in its class, and a combined range of more than 1,300 kilometers with a full tank and full charge. It supports 800V fast charging, reaching 80% charge in the time it takes to drink a cup of coffee, and can be used at 100% of public charging stations nationwide, making it easy to drive in the city and anxiety-free on long trips.
Second, check "whether it is comfortable." The Cloud Sensation Magic Carpet seat supports the body with 60 airbags. The 10-point SPA-level massage uses solid rubber bumps for acupressure, with maximum pressure reaching 77 newtons, relieving travel fatigue. The front passenger dual 127-degree zero-gravity queen seat reclines with one touch, and the second row is fully equipped with ventilation, heating, and massage. With one-touch folding, the second row becomes a 2-meter-long large bed with nearly 1 meter of headroom. The whole vehicle has 56 storage spaces. The 7L in-car heating and cooling box can make ice at -10 degrees Celsius in summer and keep hot drinks warm at 55 degrees Celsius in winter. With 6kW external discharge plus the class-exclusive Wild Fun Expansion Table, parking turns into a tea seat and kitchen. Double-layer acoustic glass reduces in-car noise to an average of 36 decibels, comparable to a five-star hotel guest room. With mother-and-baby-grade skin-friendly materials, family travel is as relaxed as being in one's own living room.
Third, check "whether it is intelligent." The M-HERO X700 is equipped with Huawei Qiankun ADS 5 intelligent driving, combined with 27 sensors for full-dimensional fused perception, able to identify a 14-centimeter falling rock from 120 meters away. Parking spot to parking spot 3.0 allows it to drive itself from underground garage to underground garage. If it enters a dead end, it can reverse along the original path for 120 meters. HarmonyOS Cockpit 6, Xiaoyi intelligent agent, dual 15.6-inch Huawei Smart Dual Screens, and 21-speaker HUAWEI SOUND make the journey visually appealing, great to listen to, and fun. Dual apps and the parking, washing, and charging ecosystem connect daily needs such as parking, energy replenishment, and car washing, extending convenience beyond the car.
Fourth, check "whether it is fun to use." The M-HERO Fun Wild Backpack Screen can customize light language, fully expressing fashion and personality. The debut ROBO Travel Shoot integrates four shooting perspectives: drone, dashcam, gimbal camera, and in-cabin camera. The drone storage compartment supports one-touch launch and recovery at speeds of 50 km/h, as well as Xiaoyi wake-up intelligent snapshots, turning scenery along the way into family memories. There is also the industry-first HUAWEI XHUD Off-Road Edition, HarmonyOS Cockpit Off-Road Assistant, equipped with memory track return, and the entire lineup comes with Whale Fin Communication and intelligent in-car walkie-talkie, safeguarding family travel. It is the first to feature Huawei Qiankun NCA Off-Road Edition, extending the navigation-assisted experience to rural paths, mountain roads, and other scenarios, letting you enjoy more and explore more freely.
Fifth, check "whether it can hold up." The M-HERO Battle Armor Body 2.0 won two awards from CATARC: "Top Ten Body" and "Best Innovation." It uses 88% high-strength steel and aluminum, with key parts at 2,200 megapascals. The roof can withstand 15.5 tons of pressure, more than three times the national standard. The industry-first 7-layer A-pillar armor, nine airbags across the lineup, and side curtain airbags that maintain pressure for 30 seconds. The biggest fear on bad roads is scraping the bottom and hitting the battery. The bottom ball impact strength is 2,200 joules, more than 14 times the national standard, reaching the industry's highest level.
The first five checks are the duty of million-yuan luxury cars. The sixth check, "whether it is truly off-road capable," is the ID card engraved in M-HERO's bones. A 37.5-degree approach angle, 38.3-degree departure angle, and 328.8 mm ground clearance give it passing capability beyond the million-yuan-class Defender. Its maximum wading depth of 800 mm ranks in the industry's first tier. The Extreme M-HERO Power 2.0 has a combined power of 518 kW, wheel-end torque of 10,000 N·m, and 0-100 km/h acceleration in 4.93 seconds, comparable to a 12-cylinder luxury car. The intelligent e-lock synchronizes in 1 second, and the rear axle mechanical differential lock achieves 100% physical locking. There are 13 driving modes, including the class-exclusive one-touch "True AUTO" mode, which automatically identifies sand, mud, deep snow, and other road conditions, letting even beginners operate as calmly as veterans.
Whether the "looks" are beautiful was exactly the checkpoint Nazha added on the spot. The M-HERO X700 has smooth lines and refined details. Parked in the city, it has style; driven into the wild, it has ferocity. The new car offers six colors including Libo Green, Ulan Orange, and Nyingchi Blue, paired with three interiors: Qingchuan Rice, Erhai Apricot, and Yardang Brown. Nazha commented on site that this checkpoint passed with full marks! Drive it and look at it every day, and you will never get tired of it.
A kind of life that turns "yearning" into daily routine
With the M-HERO X700, the "new life of intelligent off-roading" is within reach: on weekdays, it is an urban vehicle that is easy to drive, comfortable to sit in, and highly intelligent; on weekends, one-touch True AUTO takes the whole family into the mountains. When tired, fold the seats flat and it becomes a large bed room, with cold drinks, hot tea, tea brewing, and movies all available, while hardcore off-road capability, ultra-long range, and comprehensive safety back you up.
In the past, it took an urban SUV, a professional off-roader, plus an RV and equipment to assemble this kind of life. Now the M-HERO X700 alone can contain it all.
From the M-HERO 917 winning eight China "firsts," to joining hands with Huawei Qiankun to create the "first intelligent off-road vehicle" M-HERO M817, and now to the first blockbuster model under the two parties' 2.0 strategic cooperation, the M-HERO X700, M-HERO is extending professional off-road capability into urban commuting and family light outdoor scenarios, bringing intelligent off-roading into more families. At the launch event, M-HERO announced that it would jointly release the white paper "China's New Life of Intelligent Off-Roading" with CATARC Information Technology, Huawei Qiankun, and Fudan University, proposing that family use and off-roading are no longer a single-choice question, allowing everyone both to keep daily life in order and to journey to the distant wilderness.
A ruler is placed in users' hands, and the standard is measured by users themselves. The M-HERO X700 has now officially opened presale. Three versions are announced simultaneously: Four-Wheel-Drive Max, Four-Wheel-Drive Max+, and Four-Wheel-Drive Ultra, with presale prices starting at 249,800 yuan. The presale offers five major benefits: a deposit expansion gift, a trendy car color gift, a comfort upgrade gift, a M-HERO Club enjoyment gift, and a lifetime warranty gift for the three electric systems.
In addition, M-HERO will select 100 lucky users from all M-HERO X700 reservation users, giving each a M-HERO Fun Wild Backpack Screen worth 3,699 yuan. It will also invite M-HERO owner and off-road running champion Zhao Jiaju to select another 30 lucky users from all reservation users, giving away one-year usage rights to 30 M-HERO X700 vehicles. X represents the infinite possibilities of life; 700 means the seven 100-point scores given to users. This autumn, let us carry what we love and head to the mountains and seas together!
