On January 18, the Xi'an automotive market welcomed a highlight moment—the iCAR V23 was officially launched in the ancient city of Xi'an, with a grand regional delivery ceremony held simultaneously. At the event, many media influencers and new car owners gathered together to witness this exciting moment.

At the beginning of the event, guests eagerly engaged in in-depth experience and appreciation sessions around the iCAR V23, feeling its unique charm and outstanding performance. New owners also took the stage to share their special connection with the V23 and their happy moments, showcasing the trendy attitude and individual style of V23 players.

As a brand-new masterpiece from the iCAR brand, the V23 is not only unique in design but also brings comprehensive innovation in driving experience, intelligent technology, and more. The new car's price range is 99,800-139,800 yuan, among which the 301 two-wheel-drive Youth Edition is priced at 99,800 yuan, the 401 two-wheel-drive Advanced Edition at 109,800 yuan, and the 501 four-wheel-drive High-end Edition at 139,800 yuan.

To let more players enjoy the charm of the V23, the iCAR brand also specially launched a series of car purchase benefits. Before February 28, 2025, users who place a non-refundable deposit for any model can receive the "Worry-Free Car Ownership Package," including a free original charging pile and installation service, 2 years of 10G/month entertainment data, permanently free APP remote vehicle control functions, and lifetime whole-vehicle + three-electric warranty and free rescue services. In addition, users of the 301 two-wheel-drive Youth Edition will also receive, for a limited time, a "Youth Advanced Package" worth 4,000 yuan, including comfort features such as a heat pump air conditioner, fixed side steps, a PM2.5 filtration device, and a phone Bluetooth key.

Since its debut, the iCAR V23 has won widespread attention with its design that blends classic and innovative elements. Against the backdrop of increasingly severe homogenization in the new energy vehicle market, the iCAR V23 opens a new path with design and pioneers a brand-new new energy car-making model. Its styling is square and rugged, with body dimensions of 4,220 mm long, 1,915 mm wide, and 1,845 mm high. Its nearly 1:1 height-to-width ratio and 21-inch large wheels give the vehicle a sense of volume and visual impact beyond its class. Classic off-road elements such as round headlights, fixed side steps, and the C-pillar blind window are combined with modern technological designs such as exposed four-corner transparent millimeter-wave radar covers, a three-dimensional floating "small backpack," and LEGO-module brake taillights, making the V23 both retro-classic and techno-cyber.

In terms of interior, the iCAR V23 also embodies the design concept of "digital intelligence + mechanicalism." The cabin uses large areas of leather soft wrapping and offers three color themes: black, white, and green, meeting consumers' personalized needs. Below the central control large screen, physical knobs and buttons are retained, exquisitely shaped with clear damping, which not only improves the convenience of blind operation but also adds a touch of mechanical beauty to the vehicle.

In terms of driving experience, the iCAR V23 also performs excellently. It is equipped with the only rear five-link independent suspension in its class, offering agile handling and stable acceleration. The four-wheel layout pushed to the four corners and the clever integration of a large-capacity CTP battery pack place the V23's center of mass at the middle bottom of the body, making cornering trajectories clear and traceable, with a steadier center of gravity and a stronger sense of adherence. Combined with the precise steering of P-EPS electric power steering and a chassis carefully tuned by the internationally renowned Prodrive team, the V23 presents an unprecedented "boxy x hot hatch" driving control style.

In terms of power, the V23 four-wheel-drive model is equipped with dual motors producing 155 kW. Its integrated line control braking system performs excellently, supports comfortable stopping, and effectively suppresses brake nod. In terms of range, the V23 offers three battery pack capacities for consumers to choose from. Among them, the four-wheel-drive version is equipped with the largest 81.76 kWh ternary lithium battery in its class, with a CLTC range of 501 km, meeting the range needs for weekday commuting under the "5+2" scenario and long-distance self-driving trips on holidays. In addition, the V23 also offers 5+X driving modes as well as configurations such as wheel-end limited slip, a 43° approach angle, a 41° departure angle, and a 600 mm wading depth, easily handling various complex road conditions.

It is worth mentioning that the iCAR V23 also features a 3.3 kW external discharge function, providing power support for camping and other outdoor activities, adding more outdoor adventure fun and practicality. In terms of interior space, the V23 adopts a four-wheel-at-the-corners layout, creating a 67% interior "space utilization rate." The front "captain's chairs" are spacious and comfortable with a wide field of view; the rear seats are designed to move backward, making the space comparable to a mid-size SUV, with a two-seat layout that easily accommodates three people. In terms of intelligent technology, the V23 is equipped with the Snapdragon 8155 cockpit chip and a 15.4-inch 2.5K high-definition touchscreen, bringing ultimate audio-visual enjoyment and rich interactive experience. At the same time, it also supports 23 L2+ intelligent driving assistance functions, providing drivers with all-around safety and convenience.


In addition to looking good and driving well, the iCAR V23 also has extremely high modification potential. The whole vehicle is equipped with 24 expansion interfaces and more than 60 1/4 threaded ports, providing unlimited possibilities for modification enthusiasts.

With the start of batch deliveries of the new car, the iCAR V23 will bring users an unprecedented new style off-road experience. In the future, the iCAR brand will also launch multiple all-new models, closely joining hands with young people to explore an even more wonderful automotive life together.



